Total scans
+18.2% vs previous 14 days
Campaign performance · 1–14 Jul 2026
Your campaign, made measurable.
See when, where and how students engage with your notebook campaign—and which scans continue into benefit unlocks and brand actions.
Signal report
From print to outcome
Estimated unique
82.7% of total scans
Repeat scan rate
216 scanners returned
Average scans / day
Across the selected period
Mobile share
Phone-originated scans
Location coverage
1,136 scans mapped approximately
Peak scan hour
130 scans in the top hour
Top QR scans
DL-01 · Delhi Central
Scan momentum
When attention builds.
Daily scan trend+18.2%versus previous comparable period
Hovercode activity timestamps
All times shown in IST
All times shown in IST
Hourly scan rhythm
Evenings win.
12a
3a
6a
9a
12p
3p
6p
9p
The highest scan hour is 8–9 PM, suggesting notebooks are revisited after class rather than only at point of distribution.
Device mix
Built for the phone.
92%mobile
Mobile92%
Desktop5%
Tablet3%
QR performance
Which placements pull.
| QR | Placement | Scans | Estimated unique | Share of scans | Signal |
|---|---|---|---|---|---|
| DL-01 | Delhi Central | 432 | 365 | 34.6% | Leading |
| DL-02 | Noida | 258 | 216 | 20.7% | Strong |
| DL-03 | Gurugram | 236 | 196 | 18.9% | Strong |
| DL-04 | Ghaziabad | 189 | 153 | 15.1% | Building |
| DL-05 | Faridabad | 133 | 102 | 10.7% | Building |
Evening attention
41% of scans happen after 6 PM. Schedule reminder content and offer refreshes for the evening window.
Central Delhi leads
DL-01 contributes 34.6% of scans, giving the advertiser a clear placement benchmark for the next print run.
Healthy repeat interest
17.3% of estimated scanners returned. Separate repeat curiosity from first-time reach when evaluating performance.
Estimated scan locations
Reach, not residence.
Locations are estimated from network information and shown only in aggregate. They are not GPS coordinates and may reflect carrier or VPN gateways.
91%location coverage
1,136 valid scans
1,136 valid scans
Delhi432 scansNoida186 scansGurugram141 scansGhaziabad98 scans
Estimated city centroid© OpenStreetMap contributors
01Delhi43235%
02Noida18615%
03Gurugram14111%
04Ghaziabad988%