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Physical media. Digital engagement.
Exclusive notebook media for brands reaching India’s 16–25-year-old student audience—built for long-term visibility and measurable QR engagement.
Total scans
Campaign anatomy
The advertiser opportunity
National audience scale matters, but every Print Pulse plan begins with a defined quantity, geography and exclusive placement.
students enrolled in higher education
India, AISHE 2023–24notebooks sold
Delivered across past brand campaignscore student audience
Senior-school to early-career yearsexclusive placement by default
No competing advertiser on the notebookMarket source: Ministry of Education, AISHE 2023–24. Campaign figures are Print Pulse operating parameters, not delivered reach claims.
A new physical media channel
Students keep, carry and use notebooks for months. Print Pulse turns that repeated physical attention into exclusive brand visibility—and adds a measurable digital action when a QR journey makes sense.
Long-life visibilityBuilt into an object students already use.
Targeted distributionAudience and geography planned before production.
One accountable partnerCreative specs, production, dispatch and reporting coordinated by Print Pulse.
The campaign journey
Scroll through the path from physical presence to measurable student action.
Skip to campaign formats
The ad
Your creative becomes part of a notebook students keep on desks, carry to class and return to for months.
The QR
A dynamic QR opens a focused mobile journey—an offer, contest, trial, referral or career opportunity—not a generic homepage.
The reward
The brand-funded benefit makes the interaction worthwhile, while Print Pulse reports the measurable actions that follow the scan.
The engagement layer
Every Print Pulse campaign starts with one question: what happens after the scan?
A scan unlocks a useful, brand-funded student benefit—not another generic website visit.
After the scanOffer reveal, validation and redemption pathTurn repeated notebook exposure into a quiz, challenge, streak or chance to win.
After the scanMeaningful participation and completion dataMatch the physical placement with a product sample, trial code or student referral loop.
After the scanTrial intent, referrals and attributable actionsInvite students into campus ambassador, internship, scholarship or career journeys.
After the scanQualified applications and campus communitiesAsk one useful question, gather consent and reward students for sharing a signal.
After the scanResearch responses and permissioned leadsMove interested students into a guided conversation, referral group or community.
After the scanOpted-in conversations and repeat engagementTry it yourself
This is an interactive demonstration. No real reward is issued.
Preview your campaign
Choose an industry and add a company name to generate a controlled notebook concept. Final artwork is built around your approved creative, placement and QR journey.
Placement packages
Pricing is stored as an editable site variable and will be published once the rate card is finalised.
Print PulseBRAND LOGO PLACEMENTBrand logo on the front cover
Price to be added
per campaign · minimum 25,000 notebooks
Print PulseFULL BACK-COVER ADAttentionFull back cover
Price to be added
per campaign · minimum 25,000 notebooks
Print PulseScan. Act.Full inside back cover
Price to be added
per campaign · minimum 25,000 notebooks
Print PulseEVERY PAGEPrint PulseEVERY PAGEBrand mark on every page
Price to be added
per campaign · minimum 25,000 notebooks
Single advertiser per notebook by default. Brands provide approved creative to Print Pulse specifications. QR is optional; where rewards are used, the brand funds and fulfils them.
Measurement
The dashboard turns QR interaction into a concise campaign view. Data availability depends on the journey, device permissions, consent and any brand-side integrations.
Open demo dashboardUnique scans14,902
Completed68%
Top window4–7 PM
Understand reach and repeat interaction
See when students engage
Available where device permissions and data allow
Compare placements, cohorts or journeys
Measure the action after the scan
Track defined outcomes where integrations allow
Execution credibility
Print Pulse has worked with nine brands across consumer technology, education, lifestyle, food and digital commerce. Zebronics and Career Launcher placed repeat orders.
Prior orders validate production and execution credibility. QR engagement is a new Print Pulse capability—not a claim of historical QR performance.
Founding team
Commercial execution, consumer growth and operating scale—combined in one founding team.
Business and category leadership across Vedantu and PhonePe, scaling operations in high-velocity consumer businesses. IIT Delhi graduate.
Held senior growth and sales leadership roles across Pocket FM, Vedantu and BYJU’S—scaled Pocket FM’s Romantasy content category from scratch to ~$40M ARR, ran a 100+ member sales team at Vedantu, and ranked Top 5 of 1,300+ BDMs at BYJU’S.
Request a media plan
Share the campaign objective, target student, geography and preferred scale. Print Pulse will translate it into placement, distribution and QR engagement recommendations.
PhonePhone number to be added
EmailEmail address to be added
25,000minimum dispatched notebooks
16–25 yrscore student audience
1exclusive advertiser by default
FAQ
Print Pulse is pan-India capable. Geography, audience and distribution routes are planned before production; North India is currently the easiest operating region to begin with.
The accountable commercial unit is net notebooks dispatched to distributors, supported by production and dispatch evidence. We do not present dispatch as a guarantee of individual student delivery or retail sell-through.
It can unlock rewards, discounts, contests, trials, referrals, surveys, recruitment, WhatsApp journeys or permissioned lead capture. It should always give the student a clear reason to act.
The advertiser funds and fulfils the reward. Print Pulse can design, host, display, validate and report the journey according to the campaign agreement.
Depending on campaign design and consent, reporting can include total and unique scans, time, approximate location, QR or creative variant, journey completion and defined conversion events.
We do not turn notebook dispatches into unqualified impression claims. We report the physical distribution evidence available and the observed digital interactions separately.
The four formats are a front-cover logo, back-cover takeover, inside back-cover spotlight and every-page signature. Pricing will be added only after the rate card is approved.
Personal data collection is consent-led. Campaign data is governed by the advertiser agreement and Print Pulse does not sell personal data to third parties.