@font-face{font-family:Geist;font-style:normal;font-weight:100 900;font-display:swap;src:url(../media/fef07dbb0973bf53-s.12tyk43_3sh9u.woff2)format("woff2");unicode-range:U+460-52F,U+1C80-1C8A,U+20B4,U+2DE0-2DFF,U+A640-A69F,U+FE2E-FE2F}@font-face{font-family:Geist;font-style:normal;font-weight:100 900;font-display:swap;src:url(../media/8a480f0b521d4e75-s.0jzbimsg8vl84.woff2)format("woff2");unicode-range:U+301,U+400-45F,U+490-491,U+4B0-4B1,U+2116}@font-face{font-family:Geist;font-style:normal;font-weight:100 900;font-display:swap;src:url(../media/53b9e256198e5412-s.0-wfv7uh4i7h9.woff2)format("woff2");unicode-range:U+102-103,U+110-111,U+128-129,U+168-169,U+1A0-1A1,U+1AF-1B0,U+300-301,U+303-304,U+308-309,U+323,U+329,U+1EA0-1EF9,U+20AB}@font-face{font-family:Geist;font-style:normal;font-weight:100 900;font-display:swap;src:url(../media/7178b3e590c64307-s.0nx0ww8fni_q3.woff2)format("woff2");unicode-range:U+100-2BA,U+2BD-2C5,U+2C7-2CC,U+2CE-2D7,U+2DD-2FF,U+304,U+308,U+329,U+1D00-1DBF,U+1E00-1E9F,U+1EF2-1EFF,U+2020,U+20A0-20AB,U+20AD-20C0,U+2113,U+2C60-2C7F,U+A720-A7FF}@font-face{font-family:Geist;font-style:normal;font-weight:100 900;font-display:swap;src:url(../media/caa3a2e1cccd8315-s.p.09~u27dqhyhd6.woff2)format("woff2");unicode-range:U+??,U+131,U+152-153,U+2BB-2BC,U+2C6,U+2DA,U+2DC,U+304,U+308,U+329,U+2000-206F,U+20AC,U+2122,U+2191,U+2193,U+2212,U+2215,U+FEFF,U+FFFD}@font-face{font-family:Geist Fallback;src:local(Arial);ascent-override:95.94%;descent-override:28.16%;line-gap-override:0.0%;size-adjust:104.76%}.geist_a71539c9-module__T19VSG__className{font-family:Geist,Geist Fallback;font-style:normal}.geist_a71539c9-module__T19VSG__variable{--font-geist-sans:"Geist", "Geist Fallback"}
@font-face{font-family:Geist Mono;font-style:normal;font-weight:100 900;font-display:swap;src:url(../media/5ce348bf30bf5439-s.0zgw-jeven.3w.woff2)format("woff2");unicode-range:U+460-52F,U+1C80-1C8A,U+20B4,U+2DE0-2DFF,U+A640-A69F,U+FE2E-FE2F}@font-face{font-family:Geist Mono;font-style:normal;font-weight:100 900;font-display:swap;src:url(../media/4fa387ec64143e14-s.0wkzw~je483f-.woff2)format("woff2");unicode-range:U+301,U+400-45F,U+490-491,U+4B0-4B1,U+2116}@font-face{font-family:Geist Mono;font-style:normal;font-weight:100 900;font-display:swap;src:url(../media/6306c77e7c8268e4-s.0rhz0arwfsn~5.woff2)format("woff2");unicode-range:U+2000-2001,U+2004-2008,U+200A,U+23B8-23BD,U+2500-259F}@font-face{font-family:Geist Mono;font-style:normal;font-weight:100 900;font-display:swap;src:url(../media/7d817b4c03b0c5f1-s.0l76wvqk9d84w.woff2)format("woff2");unicode-range:U+102-103,U+110-111,U+128-129,U+168-169,U+1A0-1A1,U+1AF-1B0,U+300-301,U+303-304,U+308-309,U+323,U+329,U+1EA0-1EF9,U+20AB}@font-face{font-family:Geist Mono;font-style:normal;font-weight:100 900;font-display:swap;src:url(../media/bbc41e54d2fcbd21-s.0k4k9394f2q-k.woff2)format("woff2");unicode-range:U+100-2BA,U+2BD-2C5,U+2C7-2CC,U+2CE-2D7,U+2DD-2FF,U+304,U+308,U+329,U+1D00-1DBF,U+1E00-1E9F,U+1EF2-1EFF,U+2020,U+20A0-20AB,U+20AD-20C0,U+2113,U+2C60-2C7F,U+A720-A7FF}@font-face{font-family:Geist Mono;font-style:normal;font-weight:100 900;font-display:swap;src:url(../media/797e433ab948586e-s.p.08e28id.o-okb.woff2)format("woff2");unicode-range:U+??,U+131,U+152-153,U+2BB-2BC,U+2C6,U+2DA,U+2DC,U+304,U+308,U+329,U+2000-206F,U+20AC,U+2122,U+2191,U+2193,U+2212,U+2215,U+FEFF,U+FFFD}@font-face{font-family:Geist Mono Fallback;src:local(Arial);ascent-override:74.67%;descent-override:21.92%;line-gap-override:0.0%;size-adjust:134.59%}.geist_mono_8d43a2aa-module__8Li5zG__className{font-family:Geist Mono,Geist Mono Fallback;font-style:normal}.geist_mono_8d43a2aa-module__8Li5zG__variable{--font-geist-mono:"Geist Mono", "Geist Mono Fallback"}
:root{--ink:#0b1f33;--ink-soft:#102a43;--paper:#f7f3e8;--paper-deep:#eee8d8;--white:#fff;--yellow:#ffd60a;--yellow-deep:#f0c600;--blue:#0b1f33;--blue-deep:#102a43;--muted:#64615b;--line:#b8b5ac;--line-soft:#0b1f3329;--success:#0f7651;--error:#b42318;--font-sans:var(--font-geist-sans), Inter, Arial, Helvetica, sans-serif;--font-mono:var(--font-geist-mono), ui-monospace, monospace;--content:1280px;--shadow:0 18px 60px #1717171f}*{box-sizing:border-box}html{scroll-behavior:smooth;scroll-padding-top:92px}body{background:var(--paper);color:var(--ink);font-family:var(--font-sans);text-rendering:optimizelegibility;margin:0;font-size:16px;line-height:1.55;overflow-x:hidden}button,input,select,textarea{color:inherit;font:inherit}button,summary,a{-webkit-tap-highlight-color:transparent}button,summary,a[href]{cursor:pointer}a{color:inherit;text-decoration:none}img,svg{max-width:100%;display:block}h1,h2,h3,p{margin-top:0}h1,h2,h3{letter-spacing:-.045em;line-height:1}:focus-visible{outline:3px solid var(--blue);outline-offset:4px}.skip-link{background:var(--blue);color:#fff;z-index:1000;padding:12px 18px;position:fixed;top:-80px;left:16px}.skip-link:focus{top:16px}.section-shell{max-width:var(--content);margin-inline:auto;padding-inline:clamp(24px,5vw,72px)}.section-kicker,.eyebrow{color:var(--blue);letter-spacing:.13em;text-transform:uppercase;align-items:center;gap:12px;margin-bottom:24px;font-size:.8rem;font-weight:750;display:flex}.section-kicker:before,.eyebrow span{content:"";background:currentColor;width:40px;height:2px}.section-kicker--blue{color:var(--paper)}.section-kicker--yellow{color:var(--yellow)}.section-heading h2,.problem h2,.formats__intro h2,.measurement h2,.media-plan h2{margin-bottom:0;font-size:clamp(2.65rem,5vw,4.8rem)}.section-heading--split{grid-template-columns:minmax(0,1.35fr) minmax(260px,.65fr);align-items:end;gap:50px;max-width:none;display:grid}.section-heading--split>p{color:var(--muted);margin-bottom:4px;font-size:1.08rem;line-height:1.65}.section-lede{font-size:clamp(1.15rem,2vw,1.4rem);line-height:1.65}.button{border:1px solid #0000;border-radius:2px;justify-content:center;align-items:center;gap:10px;min-height:54px;padding:14px 24px;font-size:.96rem;font-weight:720;transition:background-color .2s,border-color .2s,color .2s,transform .2s;display:inline-flex}.button:hover{transform:translateY(-2px)}.button:disabled{cursor:not-allowed;opacity:.52;transform:none}.button--ink{background:var(--ink);color:var(--white)}.button--ink:hover{background:var(--blue)}.button--yellow{background:var(--yellow);color:var(--ink)}.button--yellow:hover{background:var(--white)}.button--blue{background:var(--paper);color:var(--blue)}.button--blue:hover{background:var(--yellow);color:var(--ink)}.button--outline{border-color:var(--ink);background:0 0}.button--outline-light{color:var(--white);background:0 0;border-color:#ffffff59}.button--outline-light:hover{border-color:var(--yellow);color:var(--yellow)}.text-link{border-bottom:1px solid;align-items:center;gap:16px;min-height:44px;font-weight:650;transition:color .2s;display:inline-flex}.text-link span{font-size:1.5rem;transition:transform .2s}.text-link:hover{color:var(--blue)}.text-link:hover span{transform:translate(6px)}.text-link--light:hover{color:var(--yellow)}.brand-logo{letter-spacing:-.045em;white-space:nowrap;align-items:center;gap:11px;font-size:1.45rem;font-weight:780;line-height:1;display:inline-flex}.brand-logo__mark{color:var(--yellow);width:32px;height:32px}.brand-logo--inverse{color:var(--white)}.site-header{border-bottom:1px solid var(--line-soft);z-index:100;background:#f7f3e8f5;grid-template-columns:1fr auto 1fr;align-items:center;height:92px;padding:0 clamp(24px,5vw,72px);display:grid;position:sticky;top:0}.site-header__logo{justify-self:start}.desktop-nav{align-items:center;gap:clamp(26px,3vw,50px);display:flex}.desktop-nav a{padding:12px 0;font-size:.93rem;font-weight:540;position:relative}.desktop-nav a:after{background:var(--blue);content:"";transform-origin:100%;width:100%;height:2px;transition:transform .2s;position:absolute;bottom:5px;left:0;transform:scaleX(0)}.desktop-nav a:hover:after,.desktop-nav a:focus-visible:after{transform-origin:0;transform:scaleX(1)}.header-cta{justify-self:end;min-width:210px}.mobile-nav{justify-self:end;display:none;position:relative}.mobile-nav summary{flex-direction:column;justify-content:center;align-items:center;gap:7px;width:48px;height:48px;list-style:none;display:flex}.mobile-nav summary::-webkit-details-marker{display:none}.mobile-nav summary span{background:var(--ink);width:25px;height:2px}.mobile-nav nav{background:var(--ink);box-shadow:var(--shadow);color:var(--white);flex-direction:column;min-width:260px;padding:18px;display:flex;position:absolute;top:56px;right:0}.mobile-nav nav a{border-bottom:1px solid #ffffff26;min-height:48px;padding:13px 10px}.hero{grid-template-columns:minmax(0,48%) minmax(0,52%);min-height:calc(100svh - 92px);display:grid}.hero__copy{align-self:center;padding:72px clamp(36px,5vw,76px);animation:.56s ease-out both rise-in}.hero__copy h1{max-width:690px;margin-bottom:28px;font-size:clamp(4rem,6.4vw,6.8rem);font-weight:780;line-height:.92}.hero__actions{flex-wrap:wrap;align-items:center;gap:28px;display:flex}.hero__visual{background:var(--yellow);min-height:680px;animation:.7s ease-out .1s both fade-in;position:relative;overflow:hidden}.hero-metric{color:var(--blue);background:#fffffff0;border:1px solid #17171733;width:190px;padding:20px 22px 14px;position:absolute;top:9%;right:5%;box-shadow:0 18px 50px #17171724}.hero-metric span{color:var(--ink);letter-spacing:.12em;text-transform:uppercase;font-size:.65rem;font-weight:760}.hero-metric strong{letter-spacing:-.04em;margin-top:8px;font-size:2.1rem;line-height:1.1;display:block}.hero-metric p{color:var(--ink);margin:0 0 10px;font-size:.76rem}.crosshair{width:32px;height:32px;position:absolute}.crosshair:before,.crosshair:after{background:var(--blue);content:"";position:absolute;top:50%;left:50%;transform:translate(-50%,-50%)}.crosshair:before{width:32px;height:1px}.crosshair:after{width:1px;height:32px}.crosshair--two{bottom:6%;right:6%}.hero__proof{border-bottom:1px solid var(--line-soft);border-top:1px solid var(--line-soft);text-align:center;grid-column:1/-1;justify-content:center;align-items:center;gap:24px;min-height:78px;padding:16px 24px;font-size:.88rem;display:flex}.hero__proof i{background:var(--blue);border-radius:50%;width:5px;height:5px}.problem__grid{grid-template-columns:minmax(0,1fr) minmax(0,.85fr);gap:clamp(50px,9vw,130px);display:grid}.problem h2{position:sticky;top:140px}.problem__points{border-top:1px solid var(--ink);margin-top:48px}.problem__points p{border-bottom:1px solid var(--line-soft);grid-template-columns:180px 1fr;gap:20px;margin:0;padding:22px 0;display:grid}.problem__points span{color:var(--muted)}.process{background:var(--paper-deep);max-width:none;padding-block:120px}.process>*{max-width:calc(var(--content) - clamp(48px, 10vw, 144px));margin-inline:auto}.process__grid{border-bottom:1px solid var(--ink);border-top:1px solid var(--ink);grid-template-columns:repeat(3,1fr);display:grid}.process__grid article{min-height:310px;padding:34px}.process__grid article+article{border-left:1px solid var(--ink)}.process__grid article>span{color:var(--blue);font-family:var(--font-mono);font-size:.8rem;font-weight:700}.process__grid h3{margin:72px 0 18px;font-size:2rem}.process__grid p{color:var(--muted);margin-bottom:0}.verification-note{background:var(--yellow);grid-template-columns:210px 1fr;align-items:start;gap:32px;margin-top:36px;padding:28px 32px;display:grid}.verification-note p{margin-bottom:0}.formats__intro>p:last-child{margin:26px 0 0;font-size:1.25rem}.formats__grid{grid-template-columns:repeat(3,1fr);gap:1px;display:grid}.formats__grid article{background:var(--paper);color:var(--ink);flex-direction:column;min-height:350px;padding:34px;transition:transform .22s;display:flex}.formats__grid article:hover{transform:translateY(-5px)}.formats__grid p{color:var(--muted)}.formats__grid small{border-top:1px solid var(--line-soft);color:var(--blue);letter-spacing:.12em;text-transform:uppercase;margin-top:auto;padding-top:18px;font-size:.67rem;font-weight:760}.formats__grid article>strong{margin-top:6px;font-size:.88rem}.formats__demo{border:1px solid #ffffff6b;justify-content:space-between;align-items:center;gap:40px;margin-top:36px;padding-block:32px;display:flex}.formats__demo .section-kicker{margin-bottom:12px}.formats__demo h3{margin-bottom:10px;font-size:clamp(1.8rem,3vw,2.8rem)}.formats__demo p{opacity:.78;margin-bottom:0}.pricing-grid{grid-template-columns:repeat(3,1fr);gap:18px;display:grid}.pricing-card{border:1px solid var(--ink);flex-direction:column;min-height:580px;padding:28px;display:flex}.pricing-card--featured{background:var(--yellow)}.pricing-card__top{justify-content:space-between;align-items:center;display:flex}.pricing-card__top>span{font-family:var(--font-mono);font-size:.8rem}.pricing-card__top small{background:var(--ink);color:var(--white);padding:7px 9px}.pricing-card__placement{color:var(--muted);margin-bottom:34px}.pricing-card__price{border-top:1px solid var(--ink);margin:0;padding-top:22px;font-size:1.25rem;font-weight:750}.pricing-card__unit{color:var(--muted);margin:4px 0 24px;font-size:.78rem}.pricing-card ul{margin:0 0 30px;padding:0;list-style:none}.pricing-card li{border-bottom:1px solid var(--line-soft);padding:12px 0 12px 24px;position:relative}.pricing-card li:before{background:var(--blue);content:"";border-radius:50%;width:7px;height:7px;position:absolute;top:20px;left:0}.pricing-card .text-link{width:fit-content;margin-top:auto}.pricing-footnote{color:var(--muted);max-width:860px;margin:28px 0 0}.measurement{background:var(--ink);color:var(--white);padding-block:130px}.measurement__grid{grid-template-columns:minmax(0,.9fr) minmax(0,1fr);gap:clamp(60px,9vw,130px);display:grid}.measurement__copy>p:not(.section-kicker){color:#ffffffb3;margin:26px 0 34px;font-size:1.12rem;line-height:1.7}.metric-list{border-top:1px solid #ffffff4d}.metric-list article{border-bottom:1px solid #ffffff38;grid-template-columns:12px 1fr;align-items:center;gap:22px;padding:20px 0;display:grid}.metric-list article>span{background:var(--blue);width:9px;height:9px}.metric-list h3{letter-spacing:-.015em;margin-bottom:2px;font-size:1.15rem}.metric-list p{color:#ffffff94;margin-bottom:0;font-size:.86rem}.proof__cards{grid-template-columns:1fr 1fr .8fr;gap:18px;display:grid}.proof__cards article{border:1px solid var(--ink);min-height:260px;padding:30px}.proof__wordmark{letter-spacing:-.04em;margin:44px 0 36px;font-size:clamp(1.8rem,3vw,2.7rem);font-weight:840}.proof__wordmark--serif{font-family:Georgia,serif;font-weight:700}.proof__cards article>span{color:var(--blue);letter-spacing:.1em;text-transform:uppercase;font-size:.72rem;font-weight:760}.proof__cards article>p:last-child{color:var(--muted);margin:8px 0 0}.proof__clarifier{background:var(--blue);color:var(--white)}.proof__clarifier>span{color:var(--yellow)!important}.proof__clarifier>p{font-size:1.2rem;line-height:1.5;color:var(--white)!important;margin-top:64px!important}.media-plan{background:var(--ink);color:var(--white);padding-block:130px}.media-plan__grid{grid-template-columns:minmax(0,.78fr) minmax(0,1.22fr);gap:clamp(60px,8vw,110px);display:grid}.media-plan__intro{align-self:start;position:sticky;top:130px}.media-plan__intro>p:not(.section-kicker){color:#ffffffad;margin:28px 0 42px;font-size:1.06rem;line-height:1.7}.media-plan__contact{border-block:1px solid #ffffff3d;grid-template-columns:repeat(2,minmax(0,1fr));margin-bottom:30px;display:grid}.media-plan__contact p{flex-direction:column;gap:5px;min-width:0;margin:0;padding:16px 18px 16px 0;display:flex}.media-plan__contact p+p{border-left:1px solid #ffffff3d;padding-left:18px}.media-plan__contact span{color:var(--yellow);font-family:var(--font-mono);letter-spacing:.1em;text-transform:uppercase;font-size:.62rem;font-weight:750}.media-plan__contact a,.media-plan__contact strong{color:var(--white);overflow-wrap:anywhere;font-size:.82rem;line-height:1.45}.media-plan__contact a:hover{color:var(--yellow)}.media-plan__facts{border-top:1px solid #ffffff4d}.media-plan__facts p{border-bottom:1px solid #fff3;grid-template-columns:100px 1fr;align-items:center;margin:0;padding:16px 0;display:grid}.media-plan__facts strong{color:var(--yellow);font-size:1.8rem}.media-plan__facts span{color:#ffffffad;font-size:.86rem}.media-form{background:var(--paper);color:var(--ink);padding:clamp(24px,4vw,46px)}.media-form__grid{grid-template-columns:1fr 1fr;gap:22px 20px;display:grid}.media-form label{flex-direction:column;gap:8px;display:flex}.media-form label>span:first-child{font-size:.82rem;font-weight:680}.media-form input,.media-form select,.media-form textarea{background:var(--white);border:1px solid #17171759;border-radius:0;width:100%;min-height:50px;padding:12px 13px}.media-form textarea{resize:vertical;min-height:120px}.media-form input:focus,.media-form select:focus,.media-form textarea:focus{border-color:var(--blue);outline:none;box-shadow:0 0 0 3px #2457ff26}.media-form small{color:var(--muted);font-size:.72rem}.media-form__wide{margin-top:22px}.media-form__consent{grid-template-columns:22px 1fr;align-items:start;margin-top:22px;gap:12px!important;display:grid!important}.media-form__consent input{width:20px;height:20px;min-height:20px;margin:2px 0 0}.media-form__consent span{color:var(--muted);line-height:1.5;font-size:.78rem!important;font-weight:450!important}.media-form__honeypot{width:1px;height:1px;position:absolute;left:-10000px;overflow:hidden}.media-form__actions{align-items:center;gap:20px;margin-top:26px;display:flex}.media-form__actions p{color:var(--muted);margin-bottom:0;font-size:.76rem}.form-message{border-left:4px solid;margin:22px 0 0;padding:10px 14px;font-size:.88rem}.form-message--success{color:var(--success)}.form-message--error{color:var(--error)}.site-footer{background:var(--ink);color:var(--white)}.site-footer__top{border-bottom:1px solid #ffffff26;grid-template-columns:1fr 1.2fr auto;align-items:center;gap:36px;padding-block:54px;display:grid}.site-footer__top>p{color:#ffffff9e;max-width:520px;margin-bottom:0}.site-footer__bottom{color:#ffffff75;justify-content:space-between;gap:40px;padding-block:26px;font-size:.72rem;display:flex}.site-footer__bottom p{max-width:650px;margin-bottom:0}.route-loading{background:var(--paper);flex-direction:column;justify-content:center;align-items:center;gap:18px;min-height:100svh;display:flex}.route-loading span{background:var(--yellow);border:2px solid var(--ink);width:52px;height:52px;animation:.9s ease-in-out infinite alternate loading-sweep}.route-loading p{letter-spacing:.1em;text-transform:uppercase;font-size:.8rem;font-weight:720}.campaign-demo{background:var(--yellow);min-height:100svh;padding-bottom:40px}.campaign-demo__header{background:#f7f3e8f5;border-bottom:1px solid #17171729;grid-template-columns:1fr auto 1fr;align-items:center;min-height:72px;padding:10px 24px;font-size:.76rem;display:grid}.campaign-demo__header>span{letter-spacing:.08em;text-transform:uppercase;font-weight:700}.campaign-demo__header>a:last-child{text-underline-offset:4px;justify-self:end;text-decoration:underline}.campaign-shell{background:var(--paper);border:1px solid var(--ink);box-shadow:14px 14px 0 var(--ink);max-width:620px;margin:58px auto;padding:clamp(28px,6vw,58px)}.campaign-brand{align-items:center;gap:12px;display:flex}.campaign-brand>span{background:var(--blue);color:#fff;justify-content:center;align-items:center;width:50px;height:50px;font-weight:820;display:flex}.campaign-brand p{text-transform:uppercase;margin:0;font-size:.78rem;font-weight:720;line-height:1.1}.campaign-label{color:var(--blue);letter-spacing:.12em;text-transform:uppercase;margin:50px 0 16px;font-size:.7rem;font-weight:760}.campaign-shell>h1{margin-bottom:22px;font-size:clamp(2.8rem,9vw,4.4rem)}.campaign-subtitle{color:var(--muted);font-size:1.06rem;line-height:1.6}.campaign-progress{grid-template-columns:repeat(3,1fr);gap:7px;margin:38px 0;display:grid}.campaign-progress span{background:#17171729;height:5px}.campaign-step__count{color:var(--blue);font-family:var(--font-mono);margin-bottom:14px;font-size:.72rem;font-weight:700}.campaign-step h2{margin-bottom:24px;font-size:clamp(2rem,6vw,3rem)}.campaign-step__helper{color:var(--muted);margin:-8px 0 24px}.choice-list{gap:10px;display:grid}.choice-card{background:var(--white);text-align:left;border:1px solid #17171747;grid-template-columns:1fr 24px;align-items:center;gap:4px 16px;width:100%;min-height:82px;padding:16px 18px;transition:border-color .18s,background .18s,transform .18s;display:grid}.choice-card:hover,.choice-card.is-selected{border-color:var(--blue);transform:translate(3px)}.choice-card>span{font-weight:730}.choice-card small{color:var(--muted);grid-column:1}.choice-card i{border:1px solid var(--ink);border-radius:50%;grid-area:1/2/3;width:20px;height:20px;position:relative}.choice-card.is-selected i:after{background:var(--blue);content:"";border-radius:50%;position:absolute;inset:4px}.campaign-next{width:100%;margin-top:24px}.time-grid{grid-template-columns:1fr 1fr;gap:10px;display:grid}.time-choice{background:var(--white);border:1px solid #17171752;min-height:58px;padding:10px}.campaign-nav-actions{grid-template-columns:.6fr 1.4fr;gap:10px;margin-top:24px;display:grid}.reward-card{background:var(--yellow);border:1px solid var(--ink);box-shadow:8px 8px 0 var(--blue);padding:28px}.reward-card__tag{background:var(--ink);color:var(--white);letter-spacing:.08em;text-transform:uppercase;padding:7px 9px;font-size:.68rem;font-weight:750;display:inline-block}.reward-card h2{margin:38px 0 8px;font-size:3.2rem}.reward-card>p{margin-bottom:26px;font-size:1.12rem}.reward-code{background:var(--white);border:1px dashed var(--ink);justify-content:space-between;align-items:center;padding:12px 14px;display:flex}.reward-code span{font-family:var(--font-mono);font-weight:750}.reward-code button{color:var(--blue);background:0 0;border:0;min-height:44px;font-size:.76rem;font-weight:720;text-decoration:underline}.reward-card>small{margin-top:14px;display:block}.reward-context{border-top:1px solid var(--line-soft);margin-top:36px;padding-top:24px}.reward-context p{color:var(--muted);margin:8px 0 0}.campaign-demo__footer{color:#171717b8;text-align:center;justify-content:center;gap:30px;padding:0 24px;font-size:.75rem;display:flex}.campaign-demo__footer p{margin-bottom:0}.analytics-demo{background:var(--ink);color:var(--white);min-height:100svh}.analytics-header{border-bottom:1px solid #ffffff1f;grid-template-columns:1fr auto 1fr;align-items:center;min-height:88px;padding:12px clamp(22px,4vw,56px);display:grid}.analytics-header .brand-logo__mark{color:var(--yellow)}.analytics-header>div{text-align:center}.analytics-header>div span,.analytics-header>div strong{display:block}.analytics-header>div span{color:#ffffff7a;letter-spacing:.12em;text-transform:uppercase;font-size:.66rem}.analytics-header>div strong{font-size:.9rem}.analytics-header>a:last-child{justify-self:end}.analytics-notice{background:var(--yellow);color:var(--ink);text-align:center;justify-content:center;align-items:center;gap:12px;min-height:42px;padding:8px 20px;font-size:.8rem;display:flex}.analytics-notice strong{background:var(--ink);color:var(--white);letter-spacing:.08em;text-transform:uppercase;padding:4px 7px;font-size:.66rem}.analytics-shell{max-width:1440px;margin-inline:auto;padding:58px clamp(22px,4vw,58px) 80px}.analytics-title-row{justify-content:space-between;align-items:end;gap:30px;margin-bottom:38px;display:flex}.analytics-title-row p{color:var(--yellow);letter-spacing:.1em;text-transform:uppercase;margin-bottom:12px;font-size:.72rem;font-weight:730}.analytics-title-row h1{margin-bottom:0;font-size:clamp(2.4rem,5vw,4.5rem)}.range-switcher{border:1px solid #ffffff2e;padding:4px;display:flex}.range-switcher button{color:#ffffff94;background:0 0;border:0;min-width:56px;min-height:44px}.range-switcher button.is-active{background:var(--yellow);color:var(--ink)}.analytics-kpis{grid-template-columns:repeat(4,1fr);gap:12px;margin-bottom:12px;display:grid}.analytics-kpis article,.chart-card{background:var(--ink-soft);border:1px solid #ffffff1f}.analytics-kpis article{min-height:165px;padding:24px}.analytics-kpis span,.analytics-kpis small{color:#ffffff7a;font-size:.72rem;display:block}.analytics-kpis strong{color:var(--yellow);letter-spacing:-.05em;margin:26px 0 8px;font-size:clamp(2rem,4vw,3.1rem);line-height:1;display:block}.analytics-grid{grid-template-columns:1.4fr .6fr;gap:12px;display:grid}.chart-card{min-height:390px;padding:26px}.chart-card--wide{min-width:0}.chart-card__heading{justify-content:space-between;align-items:start;display:flex}.chart-card__heading span{color:#ffffff6b;letter-spacing:.09em;text-transform:uppercase;font-size:.68rem}.chart-card__heading h2{letter-spacing:-.02em;margin:7px 0 0;font-size:1.35rem}.chart-card__heading>p{color:#ffffff94;align-items:center;gap:7px;font-size:.72rem;display:flex}.chart-card__heading>p i{background:var(--yellow);border-radius:50%;width:7px;height:7px}.line-chart{color:var(--yellow);width:100%;margin-top:24px;overflow:visible}.line-chart circle{fill:var(--ink-soft);stroke:var(--yellow);stroke-width:3px}.chart-gridlines path{fill:none;stroke:#ffffff1a;stroke-width:1px}.chart-axis{color:#ffffff52;justify-content:space-between;padding-inline:4px;font-size:.66rem;display:flex}.location-bars{gap:20px;margin-top:44px;display:grid}.location-bars p{justify-content:space-between;margin-bottom:7px;font-size:.8rem;display:flex}.location-bars i{background:#ffffff1f;height:7px;display:block}.location-bars b{background:var(--blue);height:100%;display:block}.chart-card>small{color:#ffffff61;margin-top:34px;font-size:.66rem;display:block}.funnel-list{gap:22px;margin-top:38px;display:grid}.funnel-list p{grid-template-columns:1fr auto;gap:8px;margin:0;font-size:.78rem;display:grid}.funnel-list i{background:linear-gradient(90deg, var(--yellow), var(--blue));grid-column:1/-1;max-width:100%;height:10px;display:block}.analytics-table-card{min-height:330px}.table-wrap{overflow-x:auto}.analytics-table-card table{border-collapse:collapse;width:100%;min-width:620px;margin-top:28px;font-size:.8rem}.analytics-table-card th,.analytics-table-card td{text-align:left;border-bottom:1px solid #ffffff1f;padding:13px 10px}.analytics-table-card thead th{color:#ffffff70;letter-spacing:.08em;text-transform:uppercase;font-size:.66rem}.analytics-table-card tbody th{color:var(--yellow)}.analytics-table-card td:last-child{color:#ffffff8f}.analytics-disclaimer{color:#ffffff6b;max-width:860px;margin:28px 0 0;font-size:.72rem}@keyframes rise-in{0%{opacity:0;transform:translateY(18px)}to{opacity:1;transform:translateY(0)}}@keyframes fade-in{0%{opacity:0}to{opacity:1}}@keyframes loading-sweep{0%{transform:rotate(-3deg)scale(.94)}to{transform:rotate(3deg)scale(1.04)}}@media (max-width:1080px){.site-header{grid-template-columns:1fr auto}.desktop-nav,.header-cta{display:none}.mobile-nav{display:block}.hero{grid-template-columns:1fr}.hero__copy{max-width:820px;padding-block:90px}.hero__visual{min-height:640px}.hero__proof{grid-column:1}.problem__grid,.measurement__grid,.media-plan__grid{grid-template-columns:1fr;gap:60px}.problem h2,.media-plan__intro{position:static}.formats__grid,.pricing-grid{grid-template-columns:repeat(2,1fr)}.pricing-card:last-child{grid-column:1/-1;min-height:480px}.proof__cards{grid-template-columns:1fr 1fr}.proof__clarifier{grid-column:1/-1;min-height:220px!important}.analytics-kpis{grid-template-columns:1fr 1fr}.analytics-grid{grid-template-columns:1fr}}@media (max-width:760px){html{scroll-padding-top:72px}.site-header{height:72px;padding-inline:18px}.brand-logo{font-size:1.2rem}.brand-logo__mark{width:28px;height:28px}.section-shell{padding-inline:22px}.section-heading--split{grid-template-columns:1fr;align-items:start;gap:24px}.section-heading h2,.problem h2,.formats__intro h2,.measurement h2,.media-plan h2{font-size:clamp(2.5rem,12vw,4rem)}.hero__copy{padding:68px 22px 72px}.hero__copy h1{font-size:clamp(3.6rem,16vw,5rem)}.hero__actions{flex-direction:column;align-items:stretch;gap:14px}.hero__actions .button,.hero__actions .text-link{justify-content:center;width:100%}.hero__visual{min-height:500px}.hero-metric{transform-origin:100% 0;top:14px;right:14px;transform:scale(.86)}.hero__proof{text-align:left;flex-direction:column;align-items:flex-start;gap:8px;min-height:0;padding:24px}.hero__proof i{display:none}.problem,.placements,.proof{padding-block:92px}.process,.formats,.measurement,.media-plan{padding-block:88px}.problem__grid{gap:38px}.problem__points p{grid-template-columns:1fr;gap:8px}.process>*{max-width:none}.process__grid{grid-template-columns:1fr}.process__grid article{min-height:250px;padding:28px 0}.process__grid article+article{border-left:0;border-top:1px solid var(--ink)}.process__grid h3{margin-top:54px}.verification-note{grid-template-columns:1fr;gap:12px;padding:24px}.formats__grid,.pricing-grid,.proof__cards{grid-template-columns:1fr}.formats__grid article{min-height:320px}.formats__demo{flex-direction:column;align-items:stretch}.pricing-card,.pricing-card:last-child{grid-column:auto;min-height:530px}.proof__clarifier{grid-column:auto}.media-form__grid{grid-template-columns:1fr}.media-form__actions,.site-footer__bottom{flex-direction:column;align-items:stretch}.site-footer__top{grid-template-columns:1fr;align-items:start}.campaign-demo__header{grid-template-columns:1fr auto}.campaign-demo__header>span{display:none}.campaign-shell{box-shadow:0 10px 0 var(--ink);border-left:0;border-right:0;margin-block:28px}.campaign-demo__footer{flex-direction:column;gap:6px}.analytics-header{grid-template-columns:1fr auto;gap:16px}.analytics-header>div{display:none}.analytics-title-row{flex-direction:column;align-items:start}.analytics-kpis{grid-template-columns:1fr 1fr}}@media (max-width:520px){.hero__visual{min-height:440px}.hero__visual>img{object-position:48% 58%}.time-grid,.campaign-nav-actions,.analytics-kpis{grid-template-columns:1fr}.reward-code{flex-direction:column;align-items:stretch}.analytics-notice{flex-direction:column;align-items:flex-start;gap:5px}}@media (prefers-reduced-motion:reduce){*,:before,:after{scroll-behavior:auto!important;transition-duration:.01ms!important;animation-duration:.01ms!important;animation-iteration-count:1!important}}:root{--content:1240px;--shadow:0 22px 70px #17171729}html{scroll-padding-top:72px}.section-shell{padding-inline:clamp(20px,4vw,48px)}.section-kicker,.eyebrow{letter-spacing:.14em;gap:10px;margin-bottom:16px;font-size:.7rem}.section-kicker:before,.eyebrow span{width:28px}.section-heading{max-width:760px;margin-bottom:44px}.section-heading h2,.problem h2,.formats__intro h2,.measurement h2,.media-plan h2{font-size:clamp(2.25rem,4.2vw,3.85rem);line-height:.98}.section-heading--split{grid-template-columns:minmax(0,1.15fr) minmax(250px,.6fr);gap:clamp(34px,6vw,78px)}.section-heading--split>p{font-size:.98rem;line-height:1.6}.section-lede{font-size:clamp(1rem,1.45vw,1.16rem)}.button{min-height:48px;padding:12px 20px;font-size:.88rem}.brand-logo{gap:9px;font-size:1.2rem}.brand-logo__mark{width:28px;height:28px}.site-header{-webkit-backdrop-filter:blur(16px);backdrop-filter:blur(16px);height:72px;padding-inline:clamp(20px,4vw,48px)}.desktop-nav{gap:clamp(22px,2.5vw,36px)}.desktop-nav a{font-size:1rem;font-weight:620}.desktop-nav__platform{color:var(--blue);font-weight:760!important}.header-cta{min-width:178px}.hero{background:linear-gradient(#2457ff09 1px, transparent 1px), linear-gradient(90deg, #2457ff09 1px, transparent 1px), var(--paper);border:1px solid var(--ink);background-size:30px 30px;grid-template-columns:minmax(0,46%) minmax(0,54%);width:calc(100% - 36px);max-width:1360px;min-height:0;margin:18px auto 0;display:grid;overflow:hidden}.hero__copy{flex-direction:column;justify-content:center;align-self:stretch;min-height:540px;padding:clamp(34px,4vw,56px);display:flex;position:relative}.hero__copy:after{border:1px solid var(--blue);content:"";opacity:.18;z-index:2;border-radius:50%;width:110px;height:110px;position:absolute;top:34px;right:-55px}.hero__copy h1{max-width:560px;margin-bottom:20px;font-size:clamp(2.9rem,4.25vw,4.25rem);line-height:.95}.hero__lede{max-width:525px;margin-bottom:26px;font-size:clamp(.98rem,1.3vw,1.12rem);line-height:1.58}.hero__actions{gap:22px}.hero__actions .button{min-width:200px}.hero__visual{background:var(--yellow);border-left:1px solid var(--ink);min-height:540px}.hero__visual:after{content:"";pointer-events:none;background:linear-gradient(#0000 65%,#1717171f);position:absolute;inset:0}.hero__visual>img{object-fit:cover;object-position:center;width:100%;height:100%}.hero-metric{z-index:3;width:154px;padding:14px 16px 10px;top:auto;bottom:22px;right:22px}.hero-metric strong{margin-top:4px;font-size:1.65rem}.hero-metric svg{height:34px}.hero-signal{background:var(--ink);color:var(--white);font-family:var(--font-mono);letter-spacing:.09em;z-index:3;align-items:center;gap:8px;padding:11px 13px;font-size:.58rem;font-weight:700;display:flex;position:absolute;bottom:22px;left:22px}.hero-signal i{background:var(--yellow);width:16px;height:1px}.crosshair--one{top:22px;left:22px}.crosshair--two{bottom:22px;left:46%;right:auto}.hero__proof{background:var(--paper);grid-column:1/-1;min-height:58px;padding:12px 20px;font-size:.76rem}.attention-strip{background:var(--ink);color:var(--white);grid-template-columns:150px 1fr;align-items:stretch;width:calc(100% - 40px);max-width:1240px;margin-block:26px 0;padding:0;display:grid}.attention-strip>p{color:var(--yellow);font-family:var(--font-mono);letter-spacing:.1em;text-transform:uppercase;align-items:center;margin:0;padding:22px;font-size:.66rem;font-weight:700;display:flex}.attention-strip ol{grid-template-columns:repeat(4,1fr);margin:0;padding:0;list-style:none;display:grid}.attention-strip li{border-left:1px solid #fff3;align-content:center;gap:4px;min-height:82px;padding:16px 18px;display:grid;position:relative}.attention-strip li:not(:last-child):after{color:var(--yellow);content:"→";z-index:2;position:absolute;top:50%;right:-6px;transform:translateY(-50%)}.attention-strip li strong{margin:0;font-size:.88rem;line-height:1.2;display:block}.attention-strip li small{color:#ffffff8c;margin:0;font-size:.66rem;line-height:1.35;display:block}.problem{padding-block:94px}.problem__grid{grid-template-columns:minmax(0,.9fr) minmax(0,1.1fr);gap:clamp(44px,7vw,90px)}.problem h2{top:104px}.problem__points{margin-top:32px}.problem__points p{grid-template-columns:168px 1fr;gap:18px;padding:17px 0}.journey{background:var(--ink);color:var(--white);padding-block:94px 0;position:relative;overflow:clip}.journey:before{background:var(--blue);content:"";filter:blur(110px);opacity:.17;border-radius:50%;width:430px;height:430px;position:absolute;top:180px;right:-160px}.journey__intro{z-index:2;grid-template-columns:minmax(0,1.2fr) minmax(260px,.52fr);align-items:end;gap:clamp(34px,8vw,110px);margin-bottom:46px;display:grid;position:relative}.journey__intro h2{max-width:740px;margin:0;font-size:clamp(2.4rem,4vw,3.65rem);line-height:.96}.journey__intro-copy p{color:#ffffffa3;margin-bottom:18px;font-size:.95rem}.journey__intro-copy a{color:var(--yellow);border-bottom:1px solid #ffffff6b;padding-bottom:6px;font-size:.78rem}.journey__layout{z-index:2;grid-template-columns:minmax(0,1.08fr) minmax(350px,.72fr);align-items:start;gap:clamp(46px,7vw,88px);display:grid;position:relative}.journey-stage{align-self:start;position:sticky;top:96px}.journey-stage__topline{letter-spacing:.08em;text-transform:uppercase;border-top:1px solid #ffffff52;justify-content:space-between;align-items:center;padding:12px 0;font-size:.66rem;display:flex}.journey-stage__topline span{color:#ffffff75}.journey-stage__topline strong{color:var(--yellow)}.journey-stage__canvas{background:var(--yellow);border:1px solid #ffffff5c;height:min(64vh,590px);min-height:480px;position:relative;overflow:hidden}.journey-visual{clip-path:inset(0 0 100%);opacity:0;margin:0;transition:clip-path .64s cubic-bezier(.22,1,.36,1),opacity .36s,transform .72s;position:absolute;inset:0;transform:scale(1.055)}.journey-visual.is-active{clip-path:inset(0);opacity:1;z-index:2;transform:scale(1)}.journey-visual img{object-fit:cover}.journey-visual figcaption{background:var(--paper);color:var(--ink);align-items:center;gap:10px;padding:10px 12px;font-size:.7rem;font-weight:680;display:flex;position:absolute;bottom:18px;left:18px}.journey-visual figcaption span{color:var(--blue);font-family:var(--font-mono)}.journey-stage__scanline{z-index:4;background:linear-gradient(90deg,#0000,#ffffffd9,#0000);height:1px;animation:3.6s ease-in-out infinite journey-scan;position:absolute;top:18%;left:0;right:0}.journey-stage__corner{border-color:var(--blue);z-index:5;border-style:solid;width:30px;height:30px;position:absolute}.journey-stage__corner--one{border-width:2px 0 0 2px;top:16px;left:16px}.journey-stage__corner--two{border-width:0 2px 2px 0;bottom:16px;right:16px}.journey-stage__progress{grid-template-columns:repeat(3,1fr);gap:8px;margin-top:14px;display:grid}.journey-stage__progress span{background:#ffffff2e;height:4px;transition:background-color .3s}.journey-stage__progress span.is-unlocked{background:var(--yellow)}.journey-steps{border-left:1px solid #ffffff2e}.journey-step{opacity:.42;flex-direction:column;justify-content:center;min-height:74vh;padding:80px 0 80px clamp(28px,4vw,54px);transition:opacity .3s;display:flex;position:relative}.journey-step:before{background:var(--yellow);content:"";width:3px;height:0;transition:height .36s,top .36s;position:absolute;top:50%;left:-2px}.journey-step.is-active{opacity:1}.journey-step.is-active:before{height:74px;top:calc(50% - 37px)}.journey-step__heading{align-items:center;gap:13px;margin-bottom:24px;display:flex}.journey-step__heading span{background:var(--blue);font-family:var(--font-mono);justify-content:center;align-items:center;width:34px;height:34px;font-size:.66rem;display:flex}.journey-step__heading p{color:var(--yellow);letter-spacing:.13em;text-transform:uppercase;margin:0;font-size:.68rem;font-weight:730}.journey-step h3{max-width:520px;margin-bottom:18px;font-size:clamp(2.15rem,3.5vw,3.25rem);line-height:.98}.journey-step__copy{color:#ffffffa8;max-width:520px;font-size:1rem;line-height:1.65}.journey-step ul{flex-wrap:wrap;gap:8px;margin:20px 0 0;padding:0;list-style:none;display:flex}.journey-step li{color:#ffffffd1;border:1px solid #ffffff42;padding:8px 10px;font-size:.68rem}.journey-step__mobile-visual{display:none}.journey__verification{background:var(--blue);z-index:3;grid-template-columns:210px 1fr;align-items:start;gap:30px;max-width:none;margin-top:36px;padding-block:26px;display:grid;position:relative}.journey__verification strong{color:var(--yellow)}.journey__verification p{max-width:820px;margin:0}@keyframes journey-scan{0%,to{opacity:0;top:12%}20%,75%{opacity:.85}70%{top:82%}}.formats{padding-block:94px}.formats__intro{margin-bottom:46px}.formats__intro h2{max-width:820px}.formats__intro>p:last-child{margin-top:20px;font-size:1.08rem}.formats__grid article{min-height:290px;padding:26px}.formats__grid h3{margin:38px 0 14px;font-size:1.5rem}.formats__grid small{padding-top:14px}.formats__demo{margin-top:22px;padding-block:25px}.formats__demo h3{font-size:clamp(1.6rem,2.6vw,2.35rem)}.placements{padding-block:96px}.pricing-grid{gap:14px}.pricing-card{min-height:510px;padding:24px;position:relative;overflow:hidden}.placement-visual{border-bottom:1px solid var(--ink);background-color:#ffffff8c;background-image:linear-gradient(#17171714 1px,#0000 1px),linear-gradient(90deg,#17171714 1px,#0000 1px),none;background-position:0 0,0 0,0 0;background-repeat:repeat,repeat,repeat;background-size:16px 16px;background-attachment:scroll,scroll,scroll;background-origin:padding-box,padding-box,padding-box;background-clip:border-box,border-box,border-box;height:132px;margin:22px -24px;position:relative;overflow:hidden}.placement-visual__page{background:var(--white);border:1px solid var(--ink);width:86px;height:104px;position:absolute;top:14px;left:calc(50% - 43px);transform:rotate(-5deg);box-shadow:8px 8px #1717171f}.placement-visual__ad,.placement-visual__qr,.placement-visual i{z-index:2;position:absolute}.placement-visual__ad{background:var(--blue);width:66px;height:62px;top:30px;left:calc(50% - 33px);transform:rotate(-5deg)}.placement-visual__qr{background:linear-gradient(90deg, var(--ink) 50%, transparent 50%), linear-gradient(var(--ink) 50%, transparent 50%);background-size:5px 5px;width:19px;height:19px;top:79px;left:calc(50% + 15px);transform:rotate(-5deg)}.placement-visual--insideCover .placement-visual__ad{background:var(--yellow);border:2px solid var(--ink);height:77px;top:23px}.placement-visual--insideCover .placement-visual__page,.placement-visual--insideCover .placement-visual__ad,.placement-visual--insideCover .placement-visual__qr{transform:rotate(4deg)}.placement-visual--everyPage .placement-visual__ad{background:var(--blue);width:23px;height:18px;top:87px;left:calc(50% + 8px)}.placement-visual--everyPage i{background:#17171747;width:58px;height:1px;left:calc(50% - 28px);transform:rotate(-5deg)}.placement-visual--everyPage i:first-of-type{top:41px}.placement-visual--everyPage i:nth-of-type(2){top:57px}.placement-visual--everyPage i:nth-of-type(3){top:73px}.pricing-card h3{margin:0 0 8px;font-size:clamp(1.75rem,2.5vw,2.3rem)}.pricing-card__placement{margin-bottom:24px}.pricing-card__price{padding-top:17px;font-size:1.08rem}.pricing-card__unit{margin-bottom:18px}.pricing-card li{padding-block:9px;font-size:.86rem}.pricing-card li:before{top:16px}.measurement{padding-block:96px}.measurement__grid{grid-template-columns:minmax(0,.76fr) minmax(0,1.24fr);gap:clamp(46px,7vw,86px)}.measurement__copy>p:not(.section-kicker){margin:22px 0 28px;font-size:1rem}.signal-board{background:var(--blue);border:1px solid #ffffff57;margin-bottom:30px;padding:20px;box-shadow:14px 14px #ffffff14}.signal-board__header{letter-spacing:.1em;text-transform:uppercase;justify-content:space-between;align-items:center;font-size:.65rem;display:flex}.signal-board__header strong{background:var(--yellow);color:var(--ink);padding:5px 7px;font-size:.58rem}.signal-board__chart{background-color:#0000;background-image:linear-gradient(#ffffff1a 1px,#0000 1px),linear-gradient(90deg,#ffffff1a 1px,#0000 1px);background-position:0 0,0 0;background-repeat:repeat,repeat;background-size:40px 40px;background-attachment:scroll,scroll;background-origin:padding-box,padding-box;background-clip:border-box,border-box;height:150px;margin-block:18px;position:relative;overflow:hidden}.signal-board__chart svg{width:100%;height:100%;position:absolute;inset:0}.signal-board__chart path{fill:none;stroke:var(--yellow);stroke-linecap:square;stroke-width:5px;vector-effect:non-scaling-stroke}.signal-board__chart i{background:#ffffff47;width:7%;position:absolute;bottom:0}.signal-board__chart i:first-child{height:24%;left:4%}.signal-board__chart i:nth-child(2){height:42%;left:18%}.signal-board__chart i:nth-child(3){height:36%;left:32%}.signal-board__chart i:nth-child(4){height:61%;left:46%}.signal-board__chart i:nth-child(5){height:53%;left:60%}.signal-board__chart i:nth-child(6){height:75%;left:74%}.signal-board__chart i:nth-child(7){height:88%;left:88%}.signal-board__kpis{border-top:1px solid #ffffff40;grid-template-columns:repeat(3,1fr);display:grid}.signal-board__kpis p{margin:0;padding:14px 12px 0 0}.signal-board__kpis p+p{border-left:1px solid #ffffff40;padding-left:14px}.signal-board__kpis span{color:#ffffff94;font-size:.61rem;display:block}.signal-board__kpis strong{margin-top:4px;font-size:1.18rem;display:block}.metric-list article{padding:15px 0}.proof{padding-block:96px}.proof__cards article{min-height:224px;padding:26px}.proof__wordmark{margin:32px 0 28px}.proof__clarifier>p{font-size:1.05rem;margin-top:44px!important}.media-plan{padding-block:96px}.media-plan__grid{grid-template-columns:minmax(0,.82fr) minmax(0,1.18fr);gap:clamp(46px,7vw,86px)}.media-plan__intro{top:96px}.media-plan__intro>p:not(.section-kicker){margin:22px 0 30px;font-size:.98rem}.media-form{padding:clamp(22px,3vw,36px)}.site-footer__top{padding-block:42px}@media (max-width:1080px){.site-header{grid-template-columns:1fr auto}.desktop-nav,.header-cta{display:none}.mobile-nav{display:block}.formats__grid,.pricing-grid{grid-template-columns:repeat(2,1fr)}.pricing-card:last-child{grid-column:1/-1;min-height:470px}.proof__cards{grid-template-columns:1fr 1fr}.proof__clarifier{grid-column:1/-1}}@media (max-width:900px){.hero{grid-template-columns:1fr}.hero__copy{min-height:0;padding-block:52px}.hero__copy:after{right:28px}.hero__visual{border-left:0;border-top:1px solid var(--ink);min-height:470px}.attention-strip{grid-template-columns:1fr}.attention-strip>p{min-height:54px}.attention-strip ol{border-top:1px solid #fff3}.attention-strip li:first-child{border-left:0}.problem__grid,.measurement__grid,.media-plan__grid{grid-template-columns:1fr;gap:46px}.problem h2,.media-plan__intro{position:static}.journey__intro{grid-template-columns:1fr;align-items:start}.journey__intro-copy{max-width:500px}.journey__layout{display:block}.journey-stage{display:none}.journey-steps{border-left:0}.journey-step{opacity:1;border-top:1px solid #ffffff38;min-height:0;padding:54px 0 66px}.journey-step:before{display:none}.journey-step__mobile-visual{border:1px solid #ffffff57;max-width:620px;margin-bottom:30px;display:block;overflow:hidden}.journey-step__mobile-visual img{width:100%;height:auto}.journey-step h3,.journey-step__copy{max-width:620px}.measurement__copy{max-width:640px}}@media (max-width:680px){html{scroll-padding-top:64px}.site-header{height:64px;padding-inline:16px}.section-shell{padding-inline:20px}.brand-logo{font-size:1.1rem}.brand-logo__mark{width:26px;height:26px}.section-heading h2,.problem h2,.formats__intro h2,.measurement h2,.media-plan h2{font-size:clamp(2.1rem,10.5vw,3.15rem)}.section-heading--split{grid-template-columns:1fr;gap:22px}.hero{width:calc(100% - 20px);margin-top:10px}.hero__copy{padding:34px 20px 38px}.hero__copy:after{width:76px;height:76px;right:-38px}.hero__copy h1{margin-bottom:18px;font-size:clamp(2.7rem,13vw,3.55rem)}.hero__lede{margin-bottom:24px;font-size:.96rem}.hero__actions{flex-direction:column;align-items:stretch;gap:12px}.hero__actions .button,.hero__actions .text-link{justify-content:center;width:100%}.hero__visual{min-height:340px}.hero-metric{transform-origin:100% 100%;bottom:12px;right:12px;transform:scale(.78)}.hero-signal{transform-origin:0 100%;bottom:12px;left:12px;transform:scale(.88)}.hero__proof{text-align:left;flex-direction:column;align-items:flex-start;gap:4px;padding:16px 20px}.hero__proof i{display:none}.attention-strip{width:calc(100% - 20px);margin-top:18px}.attention-strip ol{grid-template-columns:1fr 1fr}.attention-strip li:nth-child(3),.attention-strip li:nth-child(4){border-top:1px solid #fff3}.attention-strip li:nth-child(2):after{display:none}.problem,.placements,.proof,.formats,.measurement,.media-plan{padding-block:70px}.problem__grid{gap:30px}.problem__points p{grid-template-columns:1fr;gap:5px;padding-block:14px}.journey{padding-top:70px}.journey__intro{gap:22px;margin-bottom:34px}.journey__intro h2{font-size:clamp(2.2rem,11vw,3.25rem)}.journey-step{padding-block:42px 54px}.journey-step h3{font-size:clamp(2rem,10vw,2.75rem)}.journey__verification{grid-template-columns:1fr;gap:10px;padding-block:22px}.formats__grid,.pricing-grid,.proof__cards{grid-template-columns:1fr}.formats__grid article{min-height:260px}.formats__demo{flex-direction:column;align-items:stretch}.pricing-card,.pricing-card:last-child{grid-column:auto;min-height:0}.signal-board__kpis strong{font-size:.98rem}.proof__clarifier{grid-column:auto}}@media (prefers-reduced-motion:reduce){.journey-stage__scanline{display:none}}.brand-logo__mark{background:0 0;flex:none;width:29px;height:36px;display:block;position:relative;overflow:hidden}.brand-logo__mark img{mix-blend-mode:multiply;width:49.45px;max-width:none;height:49.45px;position:absolute;top:-5.2px;left:-10.9px}.brand-logo--inverse .brand-logo__mark{background:var(--white);box-shadow:0 0 0 4px var(--white)}.brand-logo--inverse .brand-logo__mark img{mix-blend-mode:normal}.audience-metrics{padding-block:92px}.audience-metrics__intro{grid-template-columns:minmax(0,1.2fr) minmax(280px,.65fr);gap:20px clamp(40px,8vw,110px);margin-bottom:46px;display:grid}.audience-metrics__intro .section-kicker{grid-column:1/-1;margin-bottom:0}.audience-metrics__intro h2,.industry-ideas__intro h2,.campaign-preview__intro h2,.team h2,.faq__intro h2{margin:0;font-size:clamp(2.25rem,4.2vw,3.85rem);line-height:.98}.audience-metrics__intro>p:last-child,.campaign-preview__intro>p:last-child{color:var(--muted);margin:0;line-height:1.65}.audience-metrics__grid{border:1px solid var(--ink);grid-template-columns:repeat(4,1fr);display:grid}.audience-metrics__grid article{min-height:220px;padding:25px}.audience-metrics__grid article+article{border-left:1px solid var(--ink)}.audience-metrics__grid article:first-child{background:var(--yellow)}.audience-metrics__grid article:nth-child(3){background:var(--blue);color:var(--white)}.audience-metrics__grid strong{font-family:var(--font-mono);letter-spacing:-.07em;margin-bottom:46px;font-size:clamp(2rem,3vw,3.1rem);line-height:1;display:block}.audience-metrics__grid p{margin-bottom:8px;font-size:.95rem;font-weight:730;line-height:1.35}.audience-metrics__grid span{color:inherit;opacity:.66;font-size:.7rem;display:block}.audience-metrics__source{color:var(--muted);margin:13px 0 0;font-size:.7rem}.audience-metrics__source a{border-bottom:1px solid}.industry-ideas{background:var(--ink);color:var(--white);padding-block:96px}.industry-ideas__intro{grid-template-columns:minmax(0,1.1fr) minmax(300px,.65fr);gap:22px clamp(38px,7vw,90px);margin-bottom:48px;display:grid}.industry-ideas__intro .section-kicker{grid-column:1/-1;margin-bottom:0}.industry-ideas__intro>p:last-child{color:#ffffffa6;margin:0;line-height:1.65}.industry-ideas__grid{border:1px solid #ffffff47;grid-template-columns:repeat(3,1fr);display:grid}.industry-ideas__grid article{grid-template-columns:30px 1fr;gap:19px;min-height:230px;padding:24px;transition:background-color .22s,color .22s;display:grid}.industry-ideas__grid article:not(:nth-child(3n+1)){border-left:1px solid #ffffff47}.industry-ideas__grid article:nth-child(n+4){border-top:1px solid #ffffff47}.industry-ideas__grid article:hover{background:var(--yellow);color:var(--ink)}.industry-ideas__grid article>span{color:var(--yellow);font-family:var(--font-mono);font-size:.66rem}.industry-ideas__grid article:hover>span{color:var(--blue)}.industry-ideas__grid h3{letter-spacing:-.025em;margin:0 0 18px;font-size:1.2rem}.industry-ideas__grid p{color:inherit;opacity:.7;margin-bottom:24px;font-size:.88rem;line-height:1.55}.industry-ideas__grid strong{letter-spacing:.05em;text-transform:uppercase;font-size:.7rem;display:block}.industry-ideas__note{color:#ffffffb3;margin:24px 0 0;font-size:.82rem;font-weight:650}.campaign-preview{padding-block:96px}.campaign-preview__intro{grid-template-columns:minmax(0,1.05fr) minmax(290px,.65fr);gap:22px clamp(42px,7vw,90px);margin-bottom:46px;display:grid}.campaign-preview__intro .section-kicker{grid-column:1/-1;margin-bottom:0}.campaign-preview__workspace{background:var(--paper-deep);border:1px solid var(--ink);grid-template-columns:minmax(300px,.72fr) minmax(430px,1.28fr);display:grid}.preview-controls{align-self:center;gap:22px;padding:clamp(28px,4vw,48px);display:grid}.preview-controls label{gap:8px;font-size:.8rem;font-weight:720;display:grid}.preview-controls input,.preview-controls select{background:var(--white);border:1px solid var(--ink);border-radius:0;width:100%;min-height:50px;padding:10px 13px}.preview-controls>p{color:var(--muted);text-align:center;margin:-10px 0 0;font-size:.68rem}.preview-stage{background:linear-gradient(#0b1f330e 1px, transparent 1px), linear-gradient(90deg, #0b1f330e 1px, transparent 1px), var(--white);border-left:1px solid var(--ink);background-size:24px 24px;flex-direction:column;min-height:650px;padding:clamp(28px,4vw,46px);display:flex}.notebook-scene{perspective:1000px;flex:1;justify-content:center;align-items:center;min-height:480px;display:flex;position:relative}.notebook-shadow{filter:blur(22px);background:#0b1f3336;width:min(68%,390px);height:70px;position:absolute;transform:translate(28px,220px)rotate(-4deg)}.notebook-preview{border:1px solid var(--ink);background:#f4f1e8;width:min(76%,330px);height:430px;padding:14px 14px 14px 26px;transition:transform .28s,box-shadow .28s;position:relative;transform:rotate(-2.5deg)translateZ(0);box-shadow:14px 16px #0b1f3324}.notebook-preview:hover{transform:rotate(-1deg)translateY(-5px);box-shadow:20px 23px #0b1f3329}.notebook-preview__spiral{z-index:3;gap:21px;display:grid;position:absolute;top:17px;left:-13px}.notebook-preview__spiral i{border:2px solid var(--ink);border-right:0;border-radius:10px 0 0 10px;width:25px;height:10px}.notebook-preview__cover{background:var(--preview-primary);color:var(--preview-ink);height:100%;padding:24px;position:relative;overflow:hidden}.notebook-preview__topline{font-family:var(--font-mono);letter-spacing:.07em;z-index:2;border-bottom:1px solid;justify-content:space-between;align-items:center;padding-bottom:11px;font-size:.5rem;display:flex;position:relative}.notebook-preview__topline span:first-child{background:var(--preview-secondary);color:var(--ink);padding:5px 7px}.notebook-preview__brand{letter-spacing:-.05em;overflow-wrap:anywhere;text-transform:uppercase;z-index:2;max-width:220px;margin-top:42px;font-size:clamp(1.05rem,2vw,1.35rem);line-height:1;display:block;position:relative}.notebook-preview__cover h3{z-index:2;max-width:245px;margin:15px 0 0;font-size:clamp(1.85rem,3.2vw,2.7rem);line-height:.94;position:relative}.notebook-preview__action{z-index:2;justify-content:space-between;align-items:end;gap:18px;display:flex;position:absolute;bottom:23px;left:24px;right:24px}.notebook-preview__action>span:first-child{max-width:138px;font-size:.68rem;font-weight:680;line-height:1.35}.concept-qr{background:var(--white);border:7px solid var(--white);flex:none;grid-template-columns:repeat(4,1fr);gap:2px;width:58px;height:58px;padding:1px;display:grid}.concept-qr i{background:var(--ink)}.concept-qr i:nth-child(3n),.concept-qr i:nth-child(5n){background:0 0}.notebook-preview__pattern{opacity:.24;pointer-events:none;position:absolute;inset:0}.notebook-preview__pattern i{border:24px solid var(--preview-secondary);border-radius:50%;width:170px;height:170px;position:absolute;top:88px;right:-70px}.notebook-preview__pattern i:nth-child(2){border-width:12px;width:84px;height:84px;top:250px;left:-38px;right:auto}.notebook-preview__pattern i:nth-child(3){background:var(--preview-secondary);border:0;border-radius:0;width:70px;height:8px;top:34px;right:24px}.notebook-scene[data-industry=fintech] .notebook-preview__pattern i,.notebook-scene[data-industry=mobility] .notebook-preview__pattern i{border-radius:0;transform:rotate(45deg)}.notebook-scene[data-industry=beauty] .notebook-preview__pattern i{border-radius:54% 46% 62% 38%}.preview-stage__caption{border-top:1px solid #0b1f332e;justify-content:space-between;align-items:center;padding-top:18px;font-size:.72rem;display:flex}.preview-stage__caption span{color:var(--muted)}.team{padding-block:96px}.team__grid{border:1px solid var(--ink);grid-template-columns:1fr 1fr;display:grid}.team__grid article{grid-template-columns:160px 1fr;gap:clamp(24px,4vw,42px);min-height:270px;padding:28px;display:grid}.team__grid article+article{border-left:1px solid var(--ink)}.team__portrait{background:var(--yellow);border:1px solid var(--ink);min-height:210px;position:relative;overflow:hidden}.team__portrait>span{font-family:var(--font-mono);font-size:.65rem;position:absolute;top:10px;left:12px}.team__portrait svg{fill:none;stroke:var(--ink);stroke-width:2px;width:90%;position:absolute;bottom:-10px;left:5%}.team__grid article>div:last-child{align-self:center}.team__grid article>div:last-child>span{color:var(--blue);font-family:var(--font-mono);letter-spacing:.08em;text-transform:uppercase;font-size:.64rem}.team__grid h3{margin:16px 0 12px;font-size:clamp(1.55rem,2.4vw,2.15rem)}.team__grid p{color:var(--muted);margin:0;font-size:.82rem}.faq{padding-block:96px}.faq__intro{margin-bottom:48px}.faq__grid{grid-template-columns:1fr 1fr;gap:0 28px;display:grid}.faq details{border-top:1px solid var(--line)}.faq details:nth-last-child(-n+2){border-bottom:1px solid var(--line)}.faq summary{justify-content:space-between;align-items:center;min-height:78px;padding:16px 0;font-size:.96rem;font-weight:720;list-style:none;display:flex}.faq summary::-webkit-details-marker{display:none}.faq summary span{border:1px solid var(--ink);flex:none;justify-content:center;align-items:center;width:32px;height:32px;margin-left:20px;font-size:1.2rem;transition:background-color .2s,color .2s,transform .2s;display:flex}.faq details[open] summary span{background:var(--yellow);transform:rotate(45deg)}.faq details p{color:var(--muted);max-width:620px;margin:-6px 44px 24px 0;font-size:.88rem;line-height:1.65}@media (max-width:1080px){.audience-metrics__grid{grid-template-columns:1fr 1fr}.audience-metrics__grid article:nth-child(3){border-left:0;border-top:1px solid var(--ink)}.audience-metrics__grid article:nth-child(4){border-top:1px solid var(--ink)}.industry-ideas__grid{grid-template-columns:1fr 1fr}.industry-ideas__grid article:not(:nth-child(3n+1)){border-left:0}.industry-ideas__grid article:nth-child(2n){border-left:1px solid #ffffff47}.industry-ideas__grid article:nth-child(n+3){border-top:1px solid #ffffff47}.campaign-preview__workspace{grid-template-columns:minmax(280px,.8fr) minmax(390px,1.2fr)}.team__grid article{grid-template-columns:120px 1fr}}@media (max-width:900px){.audience-metrics__intro,.industry-ideas__intro,.campaign-preview__intro,.campaign-preview__workspace{grid-template-columns:1fr}.preview-stage{border-left:0;border-top:1px solid var(--ink)}.team__grid{grid-template-columns:1fr}.team__grid article+article{border-left:0;border-top:1px solid var(--ink)}}@media (max-width:680px){.brand-logo__mark{width:27px;height:33px}.brand-logo__mark img{width:45.33px;height:45.33px;top:-4.8px;left:-10px}.audience-metrics,.campaign-preview,.team,.faq,.industry-ideas{padding-block:70px}.audience-metrics__intro h2,.industry-ideas__intro h2,.campaign-preview__intro h2,.team h2,.faq__intro h2{font-size:clamp(2.1rem,10.5vw,3.15rem)}.audience-metrics__grid,.industry-ideas__grid,.faq__grid{grid-template-columns:1fr}.audience-metrics__grid article+article,.audience-metrics__grid article:nth-child(3),.industry-ideas__grid article:nth-child(2n),.industry-ideas__grid article:nth-child(n+3){border-left:0;border-top:1px solid var(--ink)}.industry-ideas__grid article:nth-child(n+2){border-top:1px solid #ffffff47}.audience-metrics__grid article{min-height:180px}.audience-metrics__grid strong{margin-bottom:30px}.industry-ideas__grid article{min-height:200px}.preview-controls,.preview-stage{padding:22px}.preview-stage{min-height:540px}.notebook-scene{min-height:430px}.notebook-preview{width:min(86%,290px);height:380px}.notebook-preview__cover{padding:20px}.notebook-preview__brand{margin-top:34px}.notebook-preview__action{bottom:20px;left:20px;right:20px}.preview-stage__caption{flex-direction:column;align-items:flex-start;gap:5px}.team__grid article{grid-template-columns:92px 1fr;min-height:220px;padding:20px}.team__portrait{min-height:170px}.faq details:nth-last-child(-n+2){border-bottom:0}.faq details:last-child{border-bottom:1px solid var(--line)}}@media (prefers-reduced-motion:reduce){.notebook-preview,.faq summary span,.industry-ideas__grid article{transition:none}}.brand-logo--inverse .brand-logo__mark{box-shadow:none;background:0 0}.hero__copy{animation:none}.hero__copy>.eyebrow,.hero__copy>h1,.hero__copy>.hero__lede,.hero__copy>.hero__actions{animation:.42s cubic-bezier(.22,1,.36,1) both hero-copy-arrive}.hero__copy>.eyebrow{animation-delay:70ms}.hero__copy>h1{animation-delay:.14s}.hero__copy>.hero__lede{animation-delay:.22s}.hero__copy>.hero__actions{animation-delay:.3s}.hero__visual--animated{background:var(--ink);isolation:isolate}.hero__visual--animated:after{z-index:1}.hero__visual--animated>img{transform-origin:50% 54%;z-index:0;position:relative}.hero__visual--animated.is-motion-ready>img{animation:.48s cubic-bezier(.22,1,.36,1) 90ms both hero-scene-settle}.hero-pulse-route{pointer-events:none;z-index:2;position:absolute;inset:0;overflow:visible}.hero-pulse-route__track,.hero-pulse-route__active{fill:none;stroke-linecap:round;stroke-linejoin:round}.hero-pulse-route__track{opacity:.22;stroke:var(--blue);stroke-dasharray:.012 .025;stroke-width:3px}.hero-pulse-route__active{filter:drop-shadow(0 0 7px #ffd60ae6);stroke:var(--yellow);stroke-dasharray:1;stroke-dashoffset:1px;stroke-width:5px}.is-motion-ready .hero-pulse-route__active{animation:.82s cubic-bezier(.65,0,.35,1) .55s forwards hero-route-draw}.hero-pulse-route__node{fill:var(--yellow);opacity:0;stroke:var(--white);stroke-width:5px;transform-box:fill-box;transform-origin:50%}.is-motion-ready .hero-pulse-route__node--qr{animation:.38s ease-out .925s both hero-node-pulse}.is-motion-ready .hero-pulse-route__node--metric{animation:.38s ease-out 1.28s both hero-node-pulse}.hero__visual--animated .hero-metric strong{font-variant-numeric:tabular-nums}.is-motion-ready .hero-metric{--hero-metric-enter-scale:.96;--hero-metric-scale:1;animation:.36s cubic-bezier(.22,1,.36,1) 1.24s both hero-metric-arrive}.is-motion-ready .hero-metric svg path:first-child{stroke-dasharray:230;stroke-dashoffset:230px;animation:.52s ease-out 1.52s both hero-chart-draw}.hero__visual--animated .hero-signal span{opacity:.64}.is-motion-ready .hero-signal span:first-of-type{animation:.36s ease-out .54s both hero-signal-step}.is-motion-ready .hero-signal span:nth-of-type(2){animation:.36s ease-out .92s both hero-signal-step}.is-motion-ready .hero-signal span:nth-of-type(3){animation:.36s ease-out 1.26s both hero-signal-step}@keyframes hero-copy-arrive{0%{opacity:0;transform:translateY(16px)}to{opacity:1;transform:translate(0,0)}}@keyframes hero-scene-settle{0%{opacity:.25;transform:scale(1.055)rotate(.65deg)}to{opacity:1;transform:scale(1)rotate(0)}}@keyframes hero-route-draw{to{stroke-dashoffset:0}}@keyframes hero-node-pulse{0%{opacity:0;transform:scale(.25)}55%{opacity:1;transform:scale(1.55)}to{opacity:.88;transform:scale(1)}}@keyframes hero-metric-arrive{0%{opacity:0;transform:translate3d(0, 12px, 0) scale(var(--hero-metric-enter-scale))}to{opacity:1;transform:translate3d(0, 0, 0) scale(var(--hero-metric-scale))}}@keyframes hero-chart-draw{to{stroke-dashoffset:0}}@keyframes hero-signal-step{0%{color:var(--white);opacity:.64}45%,to{color:var(--yellow);opacity:1}}@media (max-width:680px){.hero-pulse-route{opacity:.72}.hero-pulse-route__track{display:none}.is-motion-ready .hero-metric{--hero-metric-enter-scale:.73;--hero-metric-scale:.78}}@media (prefers-reduced-motion:reduce){.hero__copy>.eyebrow,.hero__copy>h1,.hero__copy>.hero__lede,.hero__copy>.hero__actions,.hero__visual--animated.is-motion-ready>img,.is-motion-ready .hero-metric,.is-motion-ready .hero-metric svg path:first-child,.is-motion-ready .hero-signal span,.is-motion-ready .hero-pulse-route__node{opacity:1;animation:none;transform:none}.is-motion-ready .hero-pulse-route__active{stroke-dashoffset:0;animation:none}.is-motion-ready .hero-metric{transform:scale(var(--hero-metric-scale))}}.formats{background:var(--paper);color:var(--ink);padding-block:96px}.formats__intro{grid-template-columns:minmax(0,1.1fr) minmax(300px,.65fr);gap:22px clamp(38px,7vw,90px);margin-bottom:48px;display:grid}.formats__intro .section-kicker{grid-column:1/-1;margin-bottom:0}.formats__intro h2{color:var(--ink);max-width:760px;margin:0;font-size:clamp(2.25rem,4.2vw,3.85rem);line-height:.98}.formats__intro>p:last-child{color:var(--muted);align-self:end;margin:0 0 2px;font-size:1rem;line-height:1.65}.formats__grid{border:1px solid #0b1f3357;grid-template-columns:repeat(3,1fr);gap:0}.formats__grid article{background:var(--paper);color:var(--ink);grid-template-columns:30px minmax(0,1fr);gap:19px;min-height:230px;padding:24px;transition:background-color .22s,color .22s;display:grid;transform:none}.formats__grid article:nth-child(2n){background:var(--white)}.formats__grid article:not(:nth-child(3n+1)){border-left:1px solid #0b1f3357}.formats__grid article:nth-child(n+4){border-top:1px solid #0b1f3357}.formats__grid article:hover,.formats__grid article:nth-child(2n):hover{background:var(--yellow);color:var(--ink);transform:none}.formats__grid article>span{color:var(--blue);font-family:var(--font-mono);font-size:.66rem}.formats__grid article:hover>span{color:var(--ink)}.formats__grid article>div{flex-direction:column;min-width:0;display:flex}.formats__grid h3{letter-spacing:-.025em;margin:0 0 18px;font-size:1.2rem}.formats__grid p{color:inherit;opacity:.7;margin-bottom:24px;font-size:.88rem;line-height:1.55}.formats__grid small{color:var(--blue);opacity:.78;border-top:1px solid;margin-top:auto;padding-top:14px}.formats__grid article:hover small{color:var(--ink)}.formats__grid article>div>strong{letter-spacing:.02em;margin-top:6px;font-size:.7rem;line-height:1.45;display:block}.formats__demo{background:var(--white);border-color:#0b1f3357;margin-top:24px;padding-block:26px}.formats__demo h3{color:var(--ink)}.preview-execution{background:var(--ink);color:var(--white);grid-template-columns:94px minmax(0,1fr) minmax(140px,.45fr);align-items:center;gap:18px;margin-top:20px;padding:18px 20px;animation:.26s ease-out both preview-execution-arrive;display:grid}.preview-execution>span{color:var(--yellow);font-family:var(--font-mono);letter-spacing:.08em;text-transform:uppercase;font-size:.6rem;font-weight:700;line-height:1.4}.preview-execution>div{border-left:1px solid #ffffff40;padding-left:18px}.preview-execution strong{margin-bottom:3px;font-size:.88rem;display:block}.preview-execution p{color:#ffffffad;margin:0;font-size:.76rem;line-height:1.45}.preview-execution b{color:var(--yellow);letter-spacing:.045em;text-transform:uppercase;font-size:.65rem;line-height:1.4}@keyframes preview-execution-arrive{0%{opacity:0;transform:translateY(10px)}to{opacity:1;transform:translateY(0)}}.metric-list{border:0;grid-template-columns:repeat(2,minmax(0,1fr));display:grid}.metric-list article{border-bottom:1px solid #ffffff38;grid-template-columns:34px minmax(0,1fr);align-items:start;gap:14px;min-height:108px;padding:18px 20px 18px 0;display:grid}.metric-list article:nth-child(2n){border-left:1px solid #ffffff38;padding-left:20px}.metric-list article>span{color:var(--yellow);font-family:var(--font-mono);background:0 0;border:1px solid #ffd60a9e;justify-content:center;align-items:center;width:32px;height:32px;font-size:.6rem;line-height:1;display:flex}.metric-list h3{margin:0;font-size:.98rem;line-height:1.25}.metric-list p{margin-top:5px;font-size:.76rem;line-height:1.45}@media (max-width:1080px){.formats__grid{grid-template-columns:repeat(2,1fr)}.formats .formats__grid article{border-top:0;border-left:0}.formats .formats__grid article:nth-child(2n){border-left:1px solid #0b1f3357}.formats .formats__grid article:nth-child(n+3){border-top:1px solid #0b1f3357}}@media (max-width:900px){.formats__intro{grid-template-columns:1fr}.formats__intro>p:last-child{max-width:640px}}@media (max-width:680px){.formats{padding-block:70px}.formats__intro h2{font-size:clamp(2.1rem,10.5vw,3.15rem)}.formats__grid{grid-template-columns:1fr}.formats .formats__grid article:nth-child(2n){border-left:0}.formats .formats__grid article:nth-child(n+2){border-top:1px solid #0b1f3357}.preview-execution{grid-template-columns:1fr;align-items:start}.preview-execution>div{border-top:1px solid #ffffff40;border-left:0;padding-top:12px;padding-left:0}.metric-list{grid-template-columns:1fr}.metric-list article:nth-child(2n){border-left:0;padding-left:0}}@media (prefers-reduced-motion:reduce){.preview-execution{animation:none}}.campaign-preview{background:var(--ink);color:var(--white)}.campaign-preview__intro>p:last-child{color:#ffffffad}.campaign-preview__workspace{color:var(--ink);border-color:#ffffff6b}.campaign-preview__platforms{border:1px solid #ffffff47;border-top:0;grid-template-columns:minmax(0,1fr) auto auto;align-items:center;gap:16px;padding:22px;display:grid}.campaign-preview__platforms>div{gap:3px;display:grid}.campaign-preview__platforms>div span{color:var(--yellow);font-family:var(--font-mono);letter-spacing:.1em;text-transform:uppercase;font-size:.62rem;font-weight:750}.campaign-preview__platforms>div strong{font-size:.86rem;line-height:1.4}.mobile-nav__platform{color:var(--yellow);font-weight:760}.site-footer__top{grid-template-columns:auto minmax(240px,1fr) auto auto}.site-footer__platforms,.platform-switcher{align-items:center;gap:4px;display:flex}.site-footer__platforms a,.platform-switcher a,.platform-switcher span{border:1px solid #0b1f333d;justify-content:center;align-items:center;min-height:44px;padding:8px 11px;font-size:.68rem;font-weight:720;transition:background-color .18s,border-color .18s,color .18s;display:inline-flex}.site-footer__platforms a{border-color:#ffffff3d}.site-footer__platforms a:hover,.platform-switcher--dark a:hover{background:var(--yellow);border-color:var(--yellow);color:var(--ink)}.platform-switcher a:hover{background:var(--blue);border-color:var(--blue);color:var(--white)}.platform-switcher--dark a:hover,.platform-switcher span[aria-current=page]{background:var(--yellow);border-color:var(--yellow);color:var(--ink)}.platform-switcher--dark a{color:var(--white);border-color:#ffffff47}.analytics-header>.platform-switcher,.campaign-demo__header>.platform-switcher{justify-self:end}@media (max-width:1080px){.site-footer__top{grid-template-columns:1fr}}@media (max-width:1240px){.site-header{grid-template-columns:1fr auto}.desktop-nav,.header-cta{display:none}.mobile-nav{display:block}}@media (max-width:680px){.campaign-preview__platforms{grid-template-columns:1fr;align-items:stretch}.campaign-preview__platforms .button{width:100%}.platform-switcher a,.platform-switcher span{min-height:40px;padding-inline:8px;font-size:.62rem}}@media (max-width:430px){.platform-switcher a,.platform-switcher span{padding-inline:6px;font-size:.58rem}}.site-header{color:var(--ink);z-index:100;background:#f7f3e8f7}.desktop-nav a,.desktop-nav__platform{color:var(--ink);font-family:var(--font-sans);font-size:1rem;font-weight:620!important}.desktop-nav a:after{background:var(--ink)}.desktop-nav a[aria-current=page]{font-weight:780!important}.desktop-nav a[aria-current=page]:after{transform-origin:0;transform:scaleX(1)}.mobile-nav nav a[aria-current=page]{background:var(--yellow);color:var(--ink);font-weight:780}.site-footer{border-top:1px solid #ffffff24}.campaign-demo{background:var(--paper-deep);color:var(--ink);padding-bottom:0}.campaign-shell{margin-block:clamp(34px,5vw,58px)}.campaign-brand>span{background:var(--ink);color:var(--paper)}.campaign-label,.campaign-step__count{color:var(--ink)}.campaign-shell>h1{font-family:var(--font-sans);font-size:clamp(2.6rem,5vw,4.25rem);font-weight:780}.campaign-step h2{font-family:var(--font-sans);font-size:clamp(1.9rem,3.6vw,3rem);font-weight:760}.campaign-progress span.is-active{background:var(--ink)}.choice-card,.time-choice,.reward-code{background:var(--paper-deep)}.choice-card:hover,.choice-card.is-selected{border-color:var(--ink)}.choice-card.is-selected{background:#ffd60a38}.choice-card.is-selected i:after{background:var(--ink)}.time-choice:hover,.time-choice.is-selected{background:var(--ink);border-color:var(--ink);color:var(--paper)}.reward-card{box-shadow:8px 8px 0 var(--ink)}.reward-code button{color:var(--ink)}.analytics-demo{font-family:var(--font-sans)}.analytics-title-row h1{font-family:var(--font-sans);font-size:clamp(2.65rem,4.25vw,4.25rem);font-weight:780}.analytics-title-row p,.analytics-notice strong,.analytics-kpis span,.analytics-kpis small,.chart-card__heading span,.chart-card__heading>p,.chart-card>small,.chart-axis{font-size:.75rem}.analytics-kpis strong,.analytics-table-card td,.analytics-table-card th,.funnel-list strong,.location-bars strong{font-variant-numeric:tabular-nums}.chart-card__heading h2{font-family:var(--font-sans);font-size:1.45rem;font-weight:720}.location-bars b{background:var(--yellow)}.funnel-list i{background:linear-gradient(90deg, var(--yellow), #ffd60a61)}.analytics-table-card table,.analytics-disclaimer{font-size:.82rem}@media (max-width:680px){.campaign-shell{width:calc(100% - 28px);margin-block:22px}.campaign-shell>h1{font-size:clamp(2.25rem,12vw,3.2rem)}.analytics-shell{padding-top:38px}}.desktop-nav a{font-size:1.04rem}.desktop-nav a[aria-current]{font-weight:760}.desktop-nav a[aria-current]:after{background:var(--blue);transform-origin:0;transform:scaleX(1)}.mobile-nav a[aria-current]{color:var(--blue);font-weight:760}.pricing-grid{grid-template-columns:repeat(4,minmax(0,1fr))}.pricing-card,.pricing-card:last-child{grid-column:auto;min-height:575px}.placement-mockup{background:linear-gradient(#0b1f3312 1px,transparent 1px),linear-gradient(90deg,#0b1f3312 1px,transparent 1px),var(--paper-deep);border-bottom:1px solid var(--ink);perspective:700px;background-size:18px 18px;justify-content:center;align-items:center;height:190px;margin:22px -24px 24px;display:flex;overflow:hidden}.placement-mockup__notebook{border:1px solid var(--ink);background:#d6d0c1;width:118px;height:158px;padding:6px 6px 6px 13px;position:relative;transform:rotate(-3deg);box-shadow:10px 10px #0b1f3324}.placement-mockup__notebook>i{background:repeating-linear-gradient(to bottom,var(--ink) 0 2px,transparent 2px 13px);z-index:3;width:15px;height:132px;position:absolute;top:12px;left:-7px}.placement-mockup__page{background:var(--ink);color:var(--paper);height:100%;padding:13px 10px;position:relative;overflow:hidden}.placement-mockup__page>small{letter-spacing:.1em;margin-top:24px;font-size:.36rem;font-weight:760;display:block}.placement-mockup__page>strong{letter-spacing:-.06em;margin-top:7px;font-size:1.08rem;line-height:.91;display:block}.placement-mockup__qr{background:linear-gradient(90deg,var(--ink) 50%,transparent 50%),linear-gradient(var(--ink) 50%,transparent 50%),var(--paper);border:4px solid var(--paper);background-size:4px 4px;width:27px;height:27px;position:absolute;bottom:10px;right:9px}.placement-mockup--frontCoverLogo .placement-mockup__page{background:var(--blue)}.placement-mockup--frontCoverLogo .placement-mockup__page:after,.placement-mockup--backCover .placement-mockup__page:after{background:var(--yellow);content:"";border-radius:50%;width:84px;height:84px;position:absolute;bottom:-32px;right:-32px}.placement-mockup--insideCover .placement-mockup__notebook{transform:rotate(3deg)}.placement-mockup--insideCover .placement-mockup__page,.placement-mockup--everyPage .placement-mockup__page{background:var(--paper);color:var(--ink)}.placement-mockup--insideCover .placement-mockup__page{border:7px solid var(--yellow);padding:8px 6px}.placement-mockup--everyPage .placement-mockup__page>small{margin:0;position:absolute;bottom:8px;right:8px}.placement-mockup--everyPage .placement-mockup__brand{position:absolute;bottom:21px;right:8px}.placement-mockup__lines{background:repeating-linear-gradient(#0000 0 13px,#0b1f3342 13px 14px);position:absolute;inset:34px 9px 36px}.notebook-preview__industry-motif{font-family:var(--font-mono);letter-spacing:.11em;z-index:2;border-block:1px solid;width:max-content;margin-top:18px;padding-block:8px;font-size:.52rem;font-weight:760;position:relative}.proof__brand-grid{border-left:1px solid var(--ink);border-top:1px solid var(--ink);grid-template-columns:repeat(3,1fr);display:grid}.proof__brand-grid article{background:var(--paper-deep);border-bottom:1px solid var(--ink);border-right:1px solid var(--ink);justify-content:center;align-items:center;min-height:160px;padding:24px;display:flex;position:relative}.proof__brand-grid article:nth-child(2n){background:#f2edde}.proof__brand-grid img{object-fit:contain;width:230px;max-width:88%;height:92px}.proof__brand-grid article>span{background:var(--yellow);font-family:var(--font-mono);letter-spacing:.07em;text-transform:uppercase;z-index:2;padding:5px 7px;font-size:.55rem;font-weight:800;position:absolute;top:10px;left:10px}.proof__note{background:var(--ink);color:var(--paper);grid-template-columns:190px 1fr;align-items:center;gap:30px;padding:24px 28px;display:grid}.proof__note strong{color:var(--yellow);font-size:1.3rem}.proof__note p{color:#f7f3e8bd;margin:0}.team__grid article{grid-template-columns:126px 1fr;min-height:360px}.team__portrait{background:0 0;border:0;align-self:start;min-height:126px;overflow:visible}.team__portrait img{object-fit:cover;border-radius:50%;width:126px;height:126px}.team__grid p{font-size:.91rem;line-height:1.7}.team__grid ul{flex-wrap:wrap;gap:8px;margin:24px 0 0;padding:0;list-style:none;display:flex}.team__grid li{background:#ffd60a4d;border:1px solid #0b1f332b;border-radius:999px;padding:7px 12px;font-size:.72rem;font-weight:720}@media (max-width:1180px){.pricing-grid{grid-template-columns:repeat(2,minmax(0,1fr))}}@media (max-width:760px){.pricing-grid,.proof__brand-grid,.proof__note{grid-template-columns:1fr}.team__grid article{grid-template-columns:82px 1fr;min-height:0}.team__portrait,.team__portrait img{width:82px;height:82px;min-height:82px}}.placement-mockup{height:214px;padding:16px}.placement-mockup__closed,.placement-mockup__open{position:relative}.placement-mockup__closed{border:1px solid var(--ink);background:#d6d0c1;width:128px;height:174px;padding:6px 6px 6px 13px;transform:rotate(-3deg);box-shadow:10px 10px #0b1f3324}.placement-mockup__closed--back{transform:rotate(3deg)}.placement-mockup__spiral{background:repeating-linear-gradient(to bottom, var(--ink) 0 2px, transparent 2px 13px);z-index:4;width:15px;height:146px;position:absolute;top:13px;left:-7px}.placement-mockup__cover{background:var(--ink);color:var(--paper);height:100%;padding:12px 10px;position:relative;overflow:hidden}.placement-mockup__cover:after{background:var(--yellow);content:"";border-radius:50%;width:96px;height:96px;position:absolute;bottom:-38px;right:-38px}.placement-mockup__closed--front .placement-mockup__cover{background:var(--yellow);color:var(--ink)}.placement-mockup__closed--front .placement-mockup__cover:after{background:var(--ink)}.placement-mockup__format{font-family:var(--font-mono);letter-spacing:.1em;z-index:2;margin-bottom:13px;font-size:.36rem;font-weight:780;display:block;position:relative}.placement-mockup__cover>strong,.placement-mockup__inside-ad>strong{letter-spacing:-.06em;z-index:2;font-size:1.08rem;line-height:.92;display:block;position:relative}.placement-mockup__brand{z-index:3;align-items:center;gap:3px;font-size:.43rem;line-height:1;display:flex;position:relative}.placement-mockup__brand img{object-fit:contain;width:17px;height:17px}.placement-mockup__closed--back .placement-mockup__brand{margin-bottom:24px}.placement-mockup__logo-placement{background:var(--ink);color:var(--paper);z-index:3;align-items:flex-end;gap:4px;padding:7px;display:grid;position:absolute;bottom:10px;left:9px;right:9px}.placement-mockup__logo-placement small{font-family:var(--font-mono);letter-spacing:.07em;font-size:.29rem}.placement-mockup__qr{background:linear-gradient(90deg, var(--ink) 50%, transparent 50%), linear-gradient(var(--ink) 50%, transparent 50%), var(--paper);border:4px solid var(--paper);z-index:3;background-size:4px 4px;width:27px;height:27px;position:absolute;bottom:10px;right:9px}.placement-mockup__open{filter:drop-shadow(9px 10px #0b1f331f);grid-template-columns:1fr 7px 1fr;width:min(100%,254px);height:154px;display:grid;transform:perspective(650px)rotateX(3deg)rotate(-2deg)}.placement-mockup__open>section{border:1px solid var(--ink);min-width:0;position:relative;overflow:hidden}.placement-mockup__binding{background:repeating-linear-gradient(to bottom, var(--ink) 0 2px, var(--paper-deep) 2px 10px);border-block:1px solid var(--ink);z-index:4;position:relative}.placement-mockup__inside-ad{background:var(--yellow);color:var(--ink);padding:12px 10px}.placement-mockup__inside-ad .placement-mockup__brand{margin:17px 0 10px}.placement-mockup__inside-ad .placement-mockup__qr{bottom:9px;right:8px}.placement-mockup__ruled-page{background:var(--paper);gap:17px;padding:26px 10px 12px;display:grid}.placement-mockup__ruled-page>span{border-top:1px solid #0b1f3347;display:block}.placement-mockup__ruled-page>small{font-family:var(--font-mono);font-size:.3rem;position:absolute;bottom:7px;right:8px}.placement-mockup__open--pages{transform:perspective(650px)rotateX(4deg)rotate(2deg)}.placement-mockup__open--pages:before,.placement-mockup__open--pages:after{background:var(--paper-deep);border:1px solid var(--ink);content:"";z-index:-1;position:absolute;inset:7px -6px -7px 6px}.placement-mockup__open--pages:after{inset:4px -3px -4px 3px}.placement-mockup__page-logo{align-items:end;gap:2px;display:grid;position:absolute;bottom:7px;right:7px}.placement-mockup__page-logo .placement-mockup__brand{font-size:.32rem}.placement-mockup__page-logo .placement-mockup__brand img{width:12px;height:12px}.placement-mockup__page-logo>small{font-family:var(--font-mono);letter-spacing:.08em;text-align:right;font-size:.26rem}.journey-step__heading span,.journey__verification{background:var(--yellow);color:var(--ink)}.journey__verification strong,.journey__verification p{color:var(--ink)}.journey :focus-visible,.measurement :focus-visible,.campaign-preview :focus-visible{outline-color:var(--yellow)}@media (max-width:1180px){.placement-mockup__open{width:min(100%,285px)}}@media (max-width:520px){.placement-mockup{height:205px}.placement-mockup__open{width:min(100%,270px)}}
